content creator creators platform tiktok  content creator creators platform tiktok

Showcast

Content Creators’ Revolution

Mission

The platform Showcast allows content creators to make different events. Also, it lets them monetize their contents their way of preference.

Impact

Its biggest impact relies on the deep understanding of the product market fit processes, both for consumers and creators.

Services

We created a structure able to respond to current demands, both in user’s consumption habits, and creator’s monetization.

content creator creators platform tiktok 

Goal

The aim was improving content creators’ situation. Furthermore, adapting it to current conjuncture and economy.

Story

Showcast rises in December of 2020, to provide content creators a platform to own their own spaces. Within the app, they can create a free account, to get involved with their communities in any way. For instance, they can host talk shows, panels, masterclasses, watch parties, and a long list of etceteras.

A special differential is that, unlike other platforms, creators can set their own pay-per-view price per event. In this structure, the platform holds a percentage on ticket sales, meaning it only makes money when creators do.

Challenges

When taking this project, our first step was studying content creators’ economic trends. Along with this, we researched not only tech advances, but also we took into consideration the current worldwide sanitary status.

Furthermore, we created the site’s structure and its main concepts. This includes available formats and options, engagement between creators and audiences, and payment methods.

On the other hand, we needed to create the site’s structure and its main concepts: which formats and options would be available, how creators would engage with their audiences and what would be the payment options and methods.

Our dare was offering a safe environment for creators and subscribers.

content creators platform tiktok

Solutions

Worth Mentioning:
While it’s currently in its beta version, launched for a few content creators, it’s proven that it has a bigger ROI than worldwide platforms like TikTok.
Technologies:

For a project of this many areas, we worked React Native for frontend and Node.JS for and backend development. Besides, we combined MongoBD‘s database, MUX‘s video platform, and AWS notifications services. The team completed the platform with Stripe‘s payments management.

Strategy:

We built a structure when creators can offer audiences shows, composed of different events. As a result, subscribers can choose single events or get an annual subscription with the whole channel’s content. Furthermore, the platform has livestream events with chats, and notifications options for users when creators upload new content.

We released a beta version in April, 2021, for creators in a controlled environment. Moreover, we developed an iOS app and a website, to accompany and document the whole process.

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